Ep 40 - 150,000 Products Sold. Here's What I Got Wrong
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Five Business Mistakes I Made (and What I'd Do Instead) as an Education Entrepreneur
Most educators building a business learn the hard lessons slowly, through perfectionism that stalls momentum, platforms that drain energy, and tasks that never get off their plate because letting go feels too risky.
In this episode 40 of Lessons in Freedom, I'm sharing the five mistakes I made on the way to building a multi-seven-figure education business, and exactly what I'd do differently if I were starting again today:
- Why chasing perfection and editing out the "human" moments slows you down more than almost anything else,
- How trying to be everywhere at once wastes the time and energy that one committed platform would have compounded, and
- Why fear of trying, and fear of being bad at something first, is the mistake underneath all the other mistakes.
IN THIS EPISODE YOU WILL LEARN
- Why perfectionism is costing you momentum, and why the "human" moments you're editing out are often exactly what connects
- How using your audience's own language instead of polished slogans or AI-generated copy transforms your marketing
- Why spreading across TikTok, Pinterest, Etsy and everywhere else fragments your effort, and what committing to one platform long enough actually produces
- How believing only you can do key tasks like social media becomes a ceiling on your growth, and the template, training, and patience approach that makes delegation actually work
- Why accepting 80% done from someone else is one of the most important skills you'll build as a founder
- Why your earliest work is supposed to be bad, how to iterate through it, and how to know when it's time to pivot rather than push on
LINKS/RESOURCES MENTIONED
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Disclaimer: This podcast is for education and motivation only. I’m sharing what’s worked for me and my clients, but it’s not financial, legal, or accounting advice. Your decisions and results are always your own. Please seek professional guidance before making any financial or business decisions.